Connecting Markets · Unlocking Investment · Transforming Hospitality
The Summit brings together international investors and industry leaders to explore emerging markets, unlock investment opportunities, harness AI and digital innovation, strengthen hospitality capabilities and forge strategic partnerships. It serves as a platform to strengthen Sabah’s tourism ecosystem, drive innovation and accelerate the state’s transformation into a competitive tourism and hospitality hub in Borneo.
As a pre-event initiative towards Visit Sabah 2027, the Summit seeks to elevate Sabah’s tourism competitiveness and unlock strategic opportunities for business, investment, innovation and international collaboration.
Organised by
Co-Organised &
Supported by
Strategic partners
Strategic Partner – Event Technology
Optimising Borneo’s Tourism Growth
Strengthening Borneo’s global tourism positioning through destination branding, digital marketing, new visitor markets, technology and innovative tourism products.
#Destination Branding
#Digital MarketingGlobal #Markets #Tourism Innovation #BIMP-EAGA
Building Borneo’s AI-Powered Smart Hospitality Future
Transforming hotels and tourism businesses through AI, smart technology and digital solutions to improve operational efficiency, revenue performance and guest experiences.
#AI & Automation #Smart Hotels #Digital Transformation #Revenue Optimisation #Guest Experience
The Bornean Way of Hospitality
Celebrating the distinctive warmth, culture, nature and spirit of Borneo while elevating hospitality standards to meet international expectations.
#Bornean Identity #Authentic Experiences #Service Excellence #Sustainable Hospitality #Future Travelers
Empowering People, Elevating Hospitality
Building the people, skills and leadership needed to create a future-ready, resilient and high-performing hospitality industry.
#Talent Development #Skills & Certification #LeadershipIndustry-Academia #Entrepreneurship
Expand your reach into international and emerging tourism markets.
Gain insights into AI, digital innovation and the future of smart hospitality.
Build relationships with investors, industry leaders and strategic partners.
Discover strategies to drive performance, efficiency and profitability.
Unlock investment, business matching and cross-border collaboration.
Located in Kota Kinabalu, Sabah, minutes from the waterfront, hotels, and the city’s business district.
theatre-style delegates
convention hall ceiling
secure parking bays
Connecting Markets · Unlocking Investment · Transforming Hospitality
Positioning Sabah as a leading tourism and hospitality hub in Borneo.
Registration is open for delegates, investors, and hospitality partners.